Micro Regions

The Secret is in the Transmitters

Within the stv broadcast area we have a number of transmitters that we use to broadcast our signal to our viewers. Our technology is such that we can split the broadcast signal that we send to each of the transmitters, which means that your advertising campaign will be seen only in the area that you want.

Micro regions deliver the benefits of national television advertising on a local level and offer advertisers:

:: More commercial choice;

:: Low entry cost;

:: The opportunity to harness the power of television to promote your products and services in your area;

:: Generate localised responses;

:: Reduce wastage for businesses with localised distribution;

:: Copy testing opportunities.

Micro Regions mean television advertising in Scotland has never been more accessible or cost-effective. Tailored packages give you the opportunity to harness the power of television in your area and promote your business more effectively than ever before and we will even make your commercial for you.

Micro Regions cover the full range of stv programming and you can broadcast up to 7 spots, (3 Daytime, 3 Peak and 1 Night-time), every day of the week.

Click on to the map and select the micro region you are interested in to find out more information, including universes, comparative media data, ratecard costs and who you should contact to discuss advertising opportunities.